How social networks affect politics? Offline chat with analysts and political stakeholders

On November 28, NGO Internews Ukraine will hold an offline discussion and present the study "Memocracy: How Social Networks Affect Politics in Ukraine". Political analysts, media and communication experts will discuss major trends and interesting facts about the Ukrainian social networks discovered based on the data collected from FB, IG, and VK.

When: Thursday, November 28, 4:00-6:00 pm

Where: First Conference Hall, 49a Volodymyrska str., Kyiv



Oksana Maydan, Deputy Chief of Party, Internews in Ukraine, will open the event.

The offline chat will be held as two thematic discussions, namely:

Social networks and politics: analysts' view


  • Andriy Kulakov, Program Director of Internews-Ukraine;
  • Volodymyr Yermolenko, Editor-in-Chief of UkraineWorld Online Platform;
  • Iryna Matviyishyn, journalist and analyst at Internews Ukraine;
  • Svitlana Slipchenko, analyst at VoxUkraine;
  • Roman Kulchinsky, editor-in-chief and co-founder of the online media

Social networks and politics: political players’ view


  • Artem Zhukov, Head of Digital Communications of Holos Party
  • Alina Tornagi, Ministry of Digital Transformation of Ukraine (during 2019 electoral campaign – SMM Head of Ze! Team)

To understand the connection between politics and online activity of Ukrainians users on Facebook, Instagram, and VK, our experts have analyzed tens of thousands of posts about parties, elections, and the work of the new parliament.

To achieve this, analytical company Singularex extracted 86,967 political posts on FB, 51,440 posts on IG, and 29,911 posts on VK using neural networks and artificial intelligence methods.

Internews Ukraine experts have found out:

  • how the social networks set the agenda during the parliamentary election run-up,
  • what traps Ukrainians fall into on Facebook, Instagram, and VK,
  • which social network is the most effective instrument for parties,
  • why the Ukrainian VK segment is anti-Ukrainian,
  • what the Kremlin propaganda says about Ukrainian politics,
  • whom Facebook, Instagram, and VK users love and hate,
  • how strong the pro-Russian narratives are in the Ukrainian social media.

Contact person: Nadia Ushchapivska,, 063 631 96 95.

The research has been conducted within the Media Program in Ukraine, funded by United States Agency for International Development (USAID) and implemented by Internews.

Related Events and News

The media project has no relation to the Ukraine World News TV channel

The NGO Internews Ukraine, which launched the platform in 2014, strongly condemns attempts to use its recognized and respected brand, which has earned trust, authority, and popularity among the international community.